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Thursday, September 17, 2009

Pentax Mulls Micro Four Thirds-style Cameras and System

See what the Amateur Photographer reports lately:-

http://www.amateurphotographer.co.uk/news/pentax_mulls_micro_four_thirdsstyle_camera_news_289300.html


So, will Hoya/Pentax joins the (micro) Four Thirds consortium (now the active members left alone are only Olympus and Panasonic (and maybe also "Leica" anyway, for some of those a few 4-3/m4-3 "Leica" lenses)? Or, Pentax just do it from scratch for a new system of their own? If I were Pentax, I should try every effort to join the m43 consortium and Pana and Oly would be the best alliance for them, not Samsung. For Pentax, they are simply not so competent to develop and do this new project on their own, no matter for the R&D or financial capabilities. And, the risk level is very high as the marketing response and results are rather uncertain, especially for Pentax the brand.

In fact, Oly had done the totally right thing to find Pana as their alliance years ago as Pana has all the top-end technologies plus manufacturing capabilities in designing and making sensors as well as image/video processors, which are all now what Pentax lacks and Hoya needs to source.

Hey, Pentax, just let Samsung's NX system fails on their own after it launches (well, it was that they betrayed you, not you!). And, join the consortium of micro 4-3, if you just want to make those compact mirrorless interchangeable cameras and system and enter the new market segment!

Comments (5)

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I wish that Pentax is not distracted in m43. Even if Pentax follows those two, Pentax will be in the disadvantage position because those two already reap most of the market share.

Instead, I guess Pentax should focus on marketing, especially great value products such as km-kx, refresh the current lens line up, and works to improve the flagship camera for next year.

Samsung NX in my opinion, will be a failure. They are too slow to take action. They don't have good partner for optic (should work with Pentax in this one), and Samsung reputation in DSLR market is not strong enough to compete with Olympus or Panasoic and Leica.
1 reply · active 811 weeks ago
But developing a new system by one's own is just too costy, and rather risky too.
Marc Gibeault's avatar

Marc Gibeault · 811 weeks ago

Not m43!
Simply develop around what they have and know: APS-C sensors. Just like new new little Leica X1.
Just a new body to develop, same electronics etc.
1 reply · active 811 weeks ago
Oh yes, maybe. Maybe they should make a mirrorless *K-mount* body of their own!
Micro 4/3 Sucks! The Sensor Sucks and the Lenses Suck! You need special software to get the most out of the lenses.

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