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Thursday, March 17, 2022

Ricoh Imaging Business Strategy Update (March 15)

Ricoh Imaging Japan gave a briefing about their latest business strategy on cameras and products on March 15. The following presentation screenshot refers:


All in all, the interchangeable lens business will be "re-launched" whilst the 360 business will fade out. Ricoh will focus more in industrial / professional optical and related products and components in more areas such as those in the automation and innovative technology areas.

Nonetheless, it would be interesting to see how they could "re-launch" the Pentax lineups, actually I would say *revive* instead, IMHO.